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fresh Dundee Realty Awards Contract to FRESH!
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  Dundee Realty Management has awarded FRESH! Fitness the facility management contract for their Life Plaza Fitness Centre in Calgary.
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fresh FRESH! wins National Tender
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  Bell Canada has awarded FRESH! the nationally tendered contract to manage their Western Canadian Corporate Campus.
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     Equipment choice
    Facility Layout
    Training & Education
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Enter virtually any health club or fitness centre and you will be exposed to a veritable sea of machines.  These stand-alone single-use behemoths dominate the landscape in the the majority of the fitness industry and is testament to degree of misinformation rampant among the public and the poor application of actual training principles.

Equipment choice

 

 

Would you like to save over $100,000 AND provide your facility patrons with a higher level of service and better results?
 
It's true!  A medium to large sized facility can see this type of cost savings just from equipment alone!

Fortunately it doesn't have to be this way.  For years, Professionals at the leading edge of the health and fitness training industry have understood that not only are these machines poor fiscal and organizational choices, but that they put their users at a greater risk of injury!

This is not to say that all machines are bad, but that the function, specific use, type and quality of each piece should be closely evaluated.

Traditionally the design of most facilities has been left to equipment manufacturers and those who do not have experience in the hands-on aspects of fitness and the application of effective training programs.  This has led us to the poor state of most modern facilities.

Seeking the guidance and expertise of highy trained professionals with industry leading experience will provide you with the most cost, space, and functionally effective facility.

Fortunately, this doesn't mean spending lots of money.  In fact, the equipment cost for most FRESH! facilities is substantially less than a traditional fitness centre.

Send us an email to find out how FRESH! can save you thousands of dollars on your facility equipment.

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Facility Layout

 

 

 

 

Experience a truly innovative design that provides open multi-purpose areas, aethetically pleasing decor, and maximum value per square foot!

Cost per square foot is extremely important in ensuring a financially viable facility.  Each piece of equipment should be thoroughly evaluated for footprint size, cost, function, durability, safety, and meeting the needs of facility users.

Generally, traditional pieces fail miserably in most of these categories.  In this area, FRESH! excels at providing value.  Our facility designs make excellent use of:

  • multi-purpose space
  • verstile equipment choices
  • effective and safe traffic flow
  • accomodating more people per square foot.
  • reducing equipment costs per square foot
  • producing the results that facility users want

If you are interested in maximizing the value of your investment, a FRESH! designed fitness centre is an essential piece of the puzzle.

Stand out from the crowd and build a fitness centre that your tenants will actually use, enjoy, and that will add value to your property!  Book your initial meeting now!

Training & Education

 

 

 

 

 

 

The team at FRESH! are internationally recognized leaders in health and fitness education and have been teaching the public and other industry professionals for over a decade!

Effective education and training is the MOST IMPORTANT ingredient for the long-term success of a fitness facility.

Any facility is useless without the knowledge to effectively use it.  This was the original and completely erroneous reason for using traditional machines.  They were considered "low maintenance", "safer", and "easy for anyone to use".  In fact, each of these assumptions are false.

The majority of traditional machines:

  • Put people in a seated position
  • Restrict range and plane of motion
  • Are rarely adjusted correctly for body size
  • Take up a large amount of space
  • Create faulty movement patterns
  • Increase potential for injury

None of these features help prepare people for performance in their daily life.  For effective and safe performance in our daily activities, we need to:

  • Move in multiple planes of motion (3 dimensions)
  • Practice wide and varied ranges of motion
  • Use equipment that fits our body size and shape
  • Learn how to move properly and support our own bodies
  • Train to effectively prevent injury

Once a facility is effectively designed, FRESH! works with property managers and owners to create an education plan to ensure each facility user is able to reap maximum benefits from your investment.

There are a myriad of cost-effective options for all types of facilities, from small unsupervised condo gyms to full-scale commercial fitness complexes.

The investors in your property and the tenants you are trying to attract deserve a fitness amenity that exceeds their expectations and CREATES VALUE for everybody involved.

Contact us to book a meeting where we can discuss the most appropriate solution for your needs.

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