Health and fitness facilities and amenity spaces are more than just a place to exercise.  A large number of important and often competing factors influence the final product.  The can include marketing, finances, demographic mix, building theme and the philosophy of the building owner, developer, or property manager.  In most cases, these factors combine with lack of knowledge and experience in health and fitness to produce expensive, poorly utilized amenities that do nothing to differentiate your property from the competition.  This all starts with the approach to building a fitness centre.

Equipment companies are in the business of selling equipment.  They are NOT in the business of health and fitness.  These sales reps often recommend large, bulky, expensive equipment that is unnecessary and/or an ineffective choice for the specific facility needs.  Ineffective or unused equipment is an unneeded waste of finances and square footage.

At FRESH! we guarantee that our recommendations come with the specific needs of your facility and members in mind.  We help source and provide equipment, but are not tied to a specific manufacturer.  Therefore, we can provide GREATER VERSATILITY in equipment choices, and provide the ideal mix of tools to help your tenants reach their goals.

At most equipment companies, you are dealing with sales people.  Few of these sales reps have practical fitness training experience and those with experience are generally using outdated methods and principles.

At FRESH!, you are working with the top professionals in the industry.  In fact, we have been directly in the training industry for over 15 years and are highly acclaimed international educators in the field of health and fitness training. Our team members have years of hands-on experience and actively work with clients on a regular basis.  This provides us with detailed experience in the latest training methodologies, equipment innovations, and industry trends.  Our mandate is to ensure you receive the most effective and accurate information with which to create your fitness facility.

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